With China's "Compendium of Materia Medica" and "Yellow Emperor" included in the world memory list, acupuncture is also included in the list, the impact of Chinese health culture on the world intangible cultural heritage of mankind more and more significant. Due to this, part of the Chinese health culture of herbal health products are increasingly being respected, the market is becoming more active. It is understood that Chinese herbal medicine resources China has discovered more than 12,807 kinds, of which there are 114 varieties can be used for health care and cosmetics products, 80 varieties can be medicinal and edible. Currently, there are four billion people around the world use herbal medicine-related products, while in China, Chinese herbal medicine market, overall sales reached tens of billions. This huge market, triggering various herbal health care products companies have joined the "grab the cake," the ranks, making the competition more intense. However, the outlook is so optimistic about the herbal health products market, and anyone from a slice of it? "Not so, many companies around the world die because of improper operations on the beach? Left for the king, in the flood era still survive is undoubtedly the king of the market, which the big advantage of the business model off can not get away. In direct sun god, for example, it can become the mainstay of the health care industry, with its direct sales model proposed creative not unrelated. "Industry insiders commented. So Ra direct sales model advantages in where? Reporter-depth investigation, and its advantages in direct sun god embodied in both innovative model: pearl pearl shop model shop model is Apollo Group presented soon get direct sales license, this creative move set a precedent in the industry, and with great success. It is characterized by relying on clinics, health shop, beauty salon and various physical stores, to provide consumers with professional health services, give full play to the clinics, beauty salons, health museum's ability to sell and promote the ability of sellers to achieve professional division of labor, high degree of integration, and build a specialized product sales model, in the country a strong string of pearls strung. In addition, Apollo Group also upgraded pearl shop model, combined with Internet technology, the establishment of pearl shop wealth network, development of the "shop shop Wang" Pearl Shop Health Management software and "store sail" projects. Database Management Titan Group, through the establishment of data management center, real-time statistics and monitoring, and finally back to the managers and data layers of the hands of dealers at all levels to fully understand their operations, and to diagnose the problem. Titan executive vice president of marketing headquarters 杜正楠 once said: "The core database management is precision marketing, distributors, and customers will be analyzed, cross-selling and up-selling, customer relationship management up to the strategic level, to provide personalized services to enhance customer satisfaction and loyalty. "Creative Theories Well - Well - Direct Direct is Titan proposed to overturn the traditional concept of direct marketing, the sun god salespeople are vigorously. This theory reflects its humanistic care side, indicating Ra direct marketing companies focus on the vital interests of sellers and provide long-term benefits to employees, for ordinary people to create one of the most equitable, most reliable and lowest threshold entrepreneurial platform for civilians You can also embark on a well-off direct road. According to direct part of the sun god decade data show that 10 years ago, annual sales of the company never grow to 2.1 billion by the end of 2013, employees from a few people to more than 380 people, cumulative hatch entities pearl store more than 20,000 cumulative culture Well - More than 12,000 sellers. Not difficult to see, get rid of the traditional marketing model and with modern theory of direct sun god, has a unique advantage in the health care industry. Of course, the sun god to explore direct sales model must not only here, I believe in the future will achieve superior results!